Ensure the success of transformation projects through the support to cultural and behavioral changes in people – a company’s main asset.
Transformation projects have a significant impact on the people involved, in terms of organizational, behavioral and cultural implications.
The “mobilization” of people is therefore an essential factor to succeed in any transformation project.
But what are people “mobilization” drivers? Are they rational or emotional elements? Or both?
According to our experience in managing important transformation projects, we are firmly convinced that change cannot be forced; it must be properly understood and adopted by the people involved to be truly effective.
Our approach is based on four essential steps: